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Samsung Jumps Back To Second Spot In India

Samsung

Gadget News: Samsung, the South Korean tech giant managed to jump back to the second spot. The tech giant is now behind Xiaomi in India. The smartphone shipments to India saw a steep decline this year. India is gradually recovering from the COVID-19 pandemic. The shipment saw a year-to-year (YoY) decline of 50.6 percent. This is according to the International Data Corporation (IDC) estimates in the second quarter (Q2) ending on June 30.

Xiaomi continues to lead the segment. While there was a switch in positions between Samsung and Vivo. The South Korean brand pushed to the second spot as they managed to record higher shipments in Q2. Vivo came third and is followed by Realme and Oppo.

 

The Samsung company benefitted largely from its production setup in India. Samsung shipped around 4.8 million units compared to Xiaomi’s 5.4 million. Vivo managed to ship around 3.2 million and Realme shipped 1.78 million units into the country.

IDC pointed out that in terms of buyer trends, the demand saw an uptick post-lockdown. Mid-range along with low-end segments are gradually catching the eyes of consumers. Pay-out on high-end segment mobiles have come down since the early part of March.

 

Samsung recently refreshed its lineup with the new Galaxy M phones. The tech giant is likely to add more segments in their lineup. Xiaomi also followed the same approach by launching new products.

What do you think?

Written by Headline8 Desk

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